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"The next time someone tells you local politics is uninteresting or inconsequential you can point them to this case."

"What we've seen in our testing is that personalization works. When you are tailoring content for what that person cares about, you're going to get better results."

"These local races, it's a dog fight in the gutter, and you need to be liked, and you need to be known, and you cannot just be a barking dog – showing up and pointing to everything that's wrong. You need to have shown that you could be a team player."

"You can get the center left and the hard right to agree on a lot of things, but you have to present it in a certain way. It can't be combative. And that's how I view a lot of conservative medias, is quite combative."

"I think it's a really good time for Americans to say, let's lean into AI as citizens to hold our representatives accountable and to make sure that what they say they actually do and what they do actually works."

"If you are looking at this landscape with all the tech changes that are happening now and that are gonna happen in the next year, five years, et cetera, and you are not thinking about how to totally restructure your process and your company, you are already a dinosaur."

Everybody wants to get to streaming right now, and it's also the future of the business. If you are a TV buyer, the only way that you can hold onto the media budget long term is to own streaming.

"Not every donor prospect needs to receive every email, and that most especially applies to the major donors."

That's what the policy world in Washington is. Everything that you start to take for granted, there's always shifts. Three, two, every four years that shift can come, and it's a question of how are you prepared for when that shift happens?

"Campaigns are a hundred percent ready for having a specialized firm in fundraising. We've seen this take place with firms making just TV ads, even some for just knocking on doors."

"The spamming and scamming tactics that have become all too common are doing real damage to our ability to reach people and hold their attention."

"Data in the car, hopefully in your passenger seat, but not necessarily the driver's seat."

"Most people say, 'Look, this kind of hyper polarized political debate, we don't want to have that in Europe.'"

"My only experience ever with political campaigns was one Saturday in New Hampshire where I volunteered to go up with the Harvard Republican Club and knock doors for a day. It opened my eyes to this new opportunity for where technology and entrepreneurship we see in Silicon Valley hadn't really permeated as deeply.".

"We can drill down and make sure your persuasion is only going to persuasion, and you're putting GOTV messaging in front of the folks that are already in your camp."

"When you make the jump from operative to entrepreneur, you have to understand that your objectives are aligned with your clients' but they are not identical."

"There's a big difference between somebody spending $4 million in a week and $7 million in a week, and we needed to figure out what were the accurate numbers and we were able to build an algorithm to do it."

"One campaign always wants to know what the other campaign is up to."

"The crypto community is a powder keg of political energy."

"Once someone sent a message to their lawmakers on this issue, they cared about they're, bought in and they were much more likely to then donate to the organization than if they'd just been asked directly for a hard solicitation."

"We look at political contributions as a 15 billion market where the candidates have had their needs prioritized for years, while the donor experience has fallen behind."

"People are visual. You have to pierce the heart, then move the mind. To do that it's emotion based."

"When the cancel culture mob comes for you, they don't want you to just lose your job temporarily. They want to make sure you are destroyed for life."

"We are nonpartisan and we mean it. We have integrity around it."

"They were focused on building a data operation for the party. And that's kind of what led to the Data Trust in how we operate. You know, we are an entity and again, a utility for the party and not just for one candidate or one individual."